Cultural Shock
Cultural Shock
Cultural-Shock is an edutainment cross-media pilot program aimed at discovering the origins of second generation youth through a series of adventurous journeys to their native countries.
The program was launched with a casting contest on the web, asking young people, Italians and foreigners living in Italy, to participate. They could win a trip and be protagonist of a TV show. Participants were asked to present themselves with a short video, propose a mission and choose a travel mate. In little more than a month 40 candidates and 4.000 voters registered on the website of the program: www.culturalshock.org .
The winning couple, Agnese and Rasid (a young guy born in Serbia) had to travel following 5 basic rules designed to enhance the adventurous aspects of the program and to stimulate the protagonists in living like the locals. It wasn't an holiday, they were not allowed to sleep in hotels or eat in fast-food and could not take taxis. During 12 days Agnese and Rasid became digital storytellers, sharing texts, photograps and short videos on the main socialnetworks.
The tv doc tells their journey experience and their feelings and thoughts.
Produced by Zenit Arti Audiovisive
In association with Rai Scuola
with the support of Programma Media EU
Co-financed by Ministero dell'Interno, Dipartimento per le libertà civili, l'immigrazione e l'asilo
In association with OIM
Technical Collaboration of Top-Ix
Sponsors for transport: Baltour
Developed in collaboration with the project 2RIN CONTENT in the context of POR FESR 2007/2013
with the contribution of community resources, Italian State and Piedmont Region
Producer: Massimo Arvat
Creative producer-author: Davide Tosco
Author-director: Paolo Ceretto
Production manager: Francesca Portalupi
Web developer: Andrea Crevola
Production assistant: Alessandro Ventura
Social media: Francesca Gabriele
Web master: Ilaria Amendola
Educational consultant: Emiliano Darchini
Graphic designer: Fabrizio Bonaga
Sound designer: Mario Conte
Copyrighter: Marco Rubiola
Festival
Prix Europa 2013 - finalist
Prix Jeunesse 2014 - finalist
Impact 2014 - selection 60 minutes around the world
Input 2014 - official selection
Awards
Japan Prize 2013 - Best Education Programme and Grand Jury Prize
Banff 2014 - best Youth Nonfiction programme
Premio Ondas 2014 - Best TV International Documentary
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